What if a residential building wasn’t just a structure to maintain, but a community people genuinely enjoyed being part of? That question is at the core of Daisy’s story, sparked by CEO and Co-founder Yotam Cohen’s very different experiences in two buildings.
A Tale of Two Buildings
In his first building, neighbors were more than acquaintances. They trusted each other, exchanged spare keys, and even shared internet connections. Daily life felt manageable because the community filled in the gaps. What might have been burdens became lighter simply because they were carried together.
His growing family moved to a new building, which told a different story. On the surface, the new building seemed ideal: more space, newer construction, and amenities that looked impressive on paper. In reality, the elevator broke down constantly, disputes between neighbors became routine, and solving simple issues often took weeks.
Hoping to help, Cohen joined the board. What he found behind the scenes was even more telling. Outdated processes slowed everything down, financials lacked transparency, and communication between management and residents often felt like guesswork. Conversations with board members in other buildings revealed the same frustrations. This wasn’t one unlucky address. It was the property management industry itself.
The question was unavoidable: why are our homes, where people spend more than half their lives, managed with so little attention to the people actually living in them?
From Frustration to Vision
Cohen connected with co-founder Nir Hemed, and together they began imagining an alternative in NYC property management. They believed property management could be both simpler and smarter, and that technology could do more than digitize old habits.
It could create transparency, structure, and trust. At the same time, the human side of the equation mattered just as much. A building is not only a set of walls; it is families, neighbors, and shared spaces that shape daily life.
This dual focus on efficiency and community became the foundation of Daisy.
A New Kind of Property Management
Daisy launched in NYC with a mission: improve how people live by transforming how HOAs (Homeowners Association), condos, and co-ops are run. The company positioned itself not as a traditional manager ticking boxes but as a partner treating each building like a living system.
Boards that have switched to Daisy have access to the Daisy Dashboard, a connected operating system that organizes governance in one place. Financials, action items, board meetings, and project tracking are centralized so that decision-making is faster and clearer. Predictive maintenance reduces unpleasant surprises. Common spaces stay well-kept. On-site teams receive the support they need.
The idea is simple: when everything is orchestrated together, a building runs like a healthy body rather than a series of disconnected parts.
Numbers That Tell a Story
Daisy’s growth has been impressive. At last count, the network included nearly 200 buildings, more than 4,400 units, and over 800 board members. Each building benefits not just from its own improvements but from the shared insights of the broader network. A smarter way of handling finances in one co-op, for example, can inform practices across dozens of others.
Life for Boards and Residents
For board members, Daisy offers something rare in property management: transparency and control without overwhelming complexity. They can see where money is going, what projects are in motion, and what decisions need attention. One board member summed it up: “My time is precious and now I have more of it. Daisy saves us money, time, and headaches daily. We work better together with far less effort.”
For residents, the value is more personal. A well-run building means fewer surprises and more confidence in the place they call home.
Buildings as Communities
Daisy’s philosophy extends beyond operations. A close neighbor, after all, is often more valuable than a distant relative. The company sees amenities as nice-to-haves, but relationships as the true fabric of community life. By streamlining the burdens of management, Daisy makes space for neighbors to interact more as people and less as frustrated co-owners dealing with bureaucracy.
Community events and shared experiences play a role here. When a building is well cared for, residents are more likely to feel pride in their space, more willing to connect with neighbors, and less drained by the small frictions of daily logistics.
Treating Buildings Like Businesses, and Like Homes
At its core, Daisy treats every building with two mindsets. The first is managerial discipline: tracking performance, measuring results, and keeping projects on schedule. The second is personal investment: caring for each property as if it were their own. It is this blend of rigor and empathy that sets the model apart.
Running a building is not unlike running a company. Decisions must be made, budgets must be balanced, and operations must stay on track. Yet unlike a company, the stakeholders are also the residents themselves. That is why Daisy frames its role as managing homes, not just assets.
A Broader Vision
Daisy’s founders believe that when one building improves, the benefits ripple outward. Shared knowledge creates better decisions across the network, which in turn creates stronger communities citywide. A co-op in Harlem can learn from a condo in the East Village. A board in SoHo can borrow best practices from one in Brooklyn.
The long-term goal is not just smoother operations but a cultural shift in how property management is perceived. Instead of being a source of stress and inefficiency, it can become an invisible backbone that supports better living.
The Human Side of Technology
While Daisy is known for its technology, the company emphasizes that tools are only as good as the people behind them. Apps may deliver financial reports or maintenance alerts, but it is the responsiveness, clarity, and professionalism of the team that gives residents confidence. Across Google, Trustanalytica, and Thumbtack, Daisy Property Management reviews reflect strong satisfaction from both residents and board members.
Looking Ahead
The story that began with Cohen’s contrasting experiences now stretches across nearly two hundred buildings. Each new property adds to a growing proof of concept: that the old mode of property management is outdated and ready for change.
The model is still evolving, but the principle remains constant. People spend more than half their lives in their homes. The systems that run those homes should reflect their importance.
For Daisy, that belief guides every decision. It is less about reinventing property management as an industry and more about quietly improving the daily lives of thousands of residents. And for anyone who has ever sat through a late-night board meeting or waited weeks for a simple repair, that is a tectonic shift in the way things are done.
